The great South African sale is coming back!

Recovery for our tourism industry continues with a positive rise in domestic travel across South Africa.  Domestic performance has exceeded pre-covid levels and continues to grow. 

To ensure continuous growth South African Tourism is bringing back Sho’t Left Travel Week, the annual tourism sale that offers South Africans up to 50% off when they book in that week.  The Sho’t Left Travel Week platform, along with extensive marketing, tips, and tools – will give you exposure to Mzansi’s travellers, allowing your business to be seen and heard all over the country like never before. The campaign will give your business a wider audience to showcase your deals, so you can get more exposure at a faster pace attracting a larger audience.  Through advertising across Digital, OOH, Print, Radio, and TV and influencer marketing, along with key activations around South Africa no-one is miss anyone! The tips and toolkit will help you maximise your participation in a way that really makes a difference in communicating with your consumers, ensuring your customers associate you with the Great South African Sale!  Look out for our webinar details where you can learn more on how to get the most out of your Sho’t Left Travel Week participation.

Participating in Travel Week is easy and all you need to do is register, create your deals with discounts of up to 50%, select travel deal dates to suit your business, and flexibility that works for the traveller. 

Remember, the higher your discount the more consumers will book. Let’s get South Africans travelling. After all, It’s your country.

Enjoy it, because nothing is more fun than a Sho’t left!