The Story Begins: Register now for the SATSA Conference 2024

SATSA News

Are you ready to turn the page to new experiences?

 

The theme for the SATSA 2024 Conference, "This Is Us", reflects on our past, present and collective future in the tourism industry. As mentioned, this year we're breaking away from traditional conference formats to embrace an approach that celebrates storytelling. 

 

Storytelling is deeply woven into the fabric of our diverse cultures. From the ancient African tradition of "Imbawula gatherings" around a fire, to the Afrikaans concept of "oor die kole" - stories have always been a means of passing down knowledge, building relationships, and finding meaning in our shared experiences. 

 

In the spirit of this tradition, the conference will be led by a master narrator who will guide you through a tapestry of tourism tales. This format encourages spontaneous contributions and personal stories, creating a vibrant exchange of ideas and experiences.

 

Why Attend?

 

  • Engage in an unconventional conference format that values your unique perspective. Sessions will move beyond speeches and panels to embrace interactive storytelling and collaborative discussions. 
  • Explore critical themes such as conservation, marketing, and technology. Each session will weave together stories that highlight successes, challenges, and innovations in Southern African tourism. 
  • Connect with industry leaders, peers, and visionaries who are shaping the future of tourism in our region. This is your chance to forge meaningful connections and collaborate on impactful initiatives. 
  • Enjoy special networking dinners where you can continue conversations and build relationships in a relaxed setting.

 

Need More Reasons to Attend?

 

We also have exclusive travel, accommodation, and adventure packages designed by our wonderful partners, specifically for our conference delegates!

 

Our accommodation partners are offering highly discounted rates. Arabella Hotel, Golf & Spa welcomes SATSA conference delegates to explore the stunning natural surroundings, modern accommodation and wellness in a one-of-a-kind luxury Hermanus hotel. Houw Hoek Hotel is the perfect place to relax and unwind after a long day of conferencing. Most rooms have balconies with magnificent views of the surrounding mountains.

 

Our airline partner SAA offers delegates discounts ranging from 5% to 15% off published fares. The exact discount will depend on your point of sale and is subject to relevant class availability. The discounted fares are valid for travel starting 14 days before and extending up to 14 days after the official event dates.

 

This extended validity period encourages attendees to stay longer and explore more of the beautiful Western Cape. Various pre-conference activities will be on offer, including a golf day hosted by SATSA CEO David Frost, our exciting Garden Route Fam in partnership with Wesgro, Shark Cage Diving, Ziplining, paddling the Palmiet Estuary and gently sipping wine at some of the best Vineyards in the World!  

 

And it doesn’t end there, a wheels partnership with Avis will be announced soon, offering self-drive delegates great discounts on car hire.

 

Join Us!

 

Join us at the Arabella Hotel, Golf & Spa in Cape Town from 14-16 August 2024 for an opportunity to share your stories and step into those of the pioneers who have persevered and propelled our industry forward. 

 

Click on the below to visit our conference website (new partners and activities will be added continuously) or register today!

 

Don't miss out on being a part of this transformative journey! 

 

Click here for more Conference Information 

Click here to Register